Sta. Rita Hills is a premier Pinot Noir region in Santa Ynez Valley on the Central Coast of California. Established in 2001 our AVA continues to draw interest from Pinot Noir lovers across the country. Cool ocean breezes that sweep up our transverse valley paired with oceanic soils combine to create the perfect environment for long growing seasons producing expressive wines from the Santa Rita Hills year after year. Inspired by the incredible potential offered within this wine region, a diverse group of talented growers and winemakers are producing some of California’s most exciting wines. When visiting our neighborhood you will enjoy relaxed hospitality, world-class wines, and world-class personalities.